Latino candidate embracing mobile technology/new media in effort to reach AZ voters. Randy Parraz, the only Latino Democrat for US Senate, launches “Text CHANGE to 44144” in innovative strategy that communicates messaging and links to fundraising opportunity.
Latino Candidate in Arizona Senate Race Embraces Innovative Strategy to Reach Voters
August 9, 2010 By
It’s great to see that our Latino candidates are embracing the latest technology to reach voters. I think this is a great idea!
I just texted and contributed. Thanks so much for posting. That was easy.
To be a competitive candidate one must be engaged in this type of outreach. Latinos also use texting more so than other populations. Great work Team Parraz! I wish I lived in Arizona so I could vote for you.